Self-improvement Ebooks. 4 Ways to create value

Mastery Path March 28, 2012 0
Self-improvement Ebooks. 4 Ways to create value

and extra income for Speakers and coaches…

Do you love helping people and have a flair for writing? Or have a wealth of self-improvement advice or knowledge that you know could potentially help your clients and online users? If so writing and publishing your own ebooks or digital products is a great way to boost sales to your coaching or speaker business.

Here are some income generating ideas:

1. Sell your self-improvement ebooks online.
This is probably the fastest way to generate income from your knowledge, advice and wisdom.

Choose a topic that you know will be extremely interesting and make sure your book is educational and highlights the features and benefits to make them more valuable to the eyes of your potential clients.

2. Use them to increase visitors to your website.
Whether your business is local or global, if you sell your services online, then you know the importance driving visitors to your website.

You can attract potential clients and customers by sending your ebooks for free. Fill them up with valuable information that give readers solutions and you know will keep them interested.

When you are able to impress your readers and make them see that you are really good at what you do, they will more likely buy from you – remember people buy from people they like and trust. Make sure that you include your website address on every page of your ebook to make it easier for customers to go straight to your sales page or website.

3. Use them to build your email lists.
Any online marketer will tell you the money is in the list. You’ll have a better chance to grow your business online if you can effectively capture the email addresses of your potential clients. This can also be a great way to qualify your customers because when they sign up you know they like you. 🙂

Boost your sign up rate by rewarding your website visitors with free chapter of your ebook or a summarised version that contains valuable information or top tips that are relevant to their needs and demands.

4. Create ad spaces.
Make your book pay for itself by creating advert spaces or include affiliate links from suppliers or businesses who sell products that compliment your book topic.

Depending on the size of the ad and the projected sales of your ebook, you can often charge anything up to ÂŁ500 per ad. But always keep ads to a minimum to avoid annoying your readers. Adding affiliate links within your copy can be a subtle way to boost your income further by getting commission for referring useful resources that you recommend or are relevant to your experience and expertise.

Spotlight is a design and editorial package created by FIRE Creative to help Therapists and Coaches increase business awareness and income by creating ebook layout and cover designs that engage and inspire.

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